Project

Japan's Pavilion at World Expo 2025

Rhino

Illustrator+Aftereffects

TouchDesigner

Designing and prototyping a co-creative interaction that reflects Japan’s culture and vision of a sustainable future for all visitors.

Role

Design Research, Experience Design, Interaction Design, VIsual Systems

Duration

6 weeks (Fall 2023)

Team

Individual, Haeyoung Kim (Professor)

Context

Looking into the "Space Between Lives"

I designed a prospective national pavilion experience for Japan, the host country for World Expo 2025. I was asked to develop a guiding theme for the entire pavilion, and show proof of concept for one area of the experience.

*At the time of the project, only it's circular concept and exterior rendering was publicly available, shown on the left.

Pavilion Theme: "Timeless Harmony"

A celebration of Japan's biodiversity and commitments for the future

The act of creating something new is infinitely more difficult that preserving what already exists. Japan is one of few biodiversity hotspots in the world with thousands of unique species, but innovation for the future comes at a steep cost.

This experience seeks to showcase Japan's vast biomes and communicate that technology can be used to protect and preserve, instead of only destruction.

Interaction: Circulation of Life

Breathe life into a digital biosphere connecting humans, technology, and nature.

Using breathing patterns as the method of interaction, guests at the pavilion interact with digital seeds to "grow" them into Japan's native plant species. Assisted by Kumo, an AI powered character, life returns and flourishes in the space when everyone works in harmony with each other.

Search for Seeds

Mimicking the natural landscape of Japan, find unique seeds of different species based on the elevation of the sand

Breathe to Grow

Follow the seed you found, or when you approach an existing seed, Kumo appears to guide the breathing activity.

Co-Create the Future

Each plant needs multiple breaths to fully grow. Work together with other visitors to grow faster, and bring biodiversity to the biosphere

How it Would Work

Sensors, Cameras, and Projections

Prototyping & Process

Future Facing, Emerging Technology

Using analytical and conversational capabilities of AI to assist humans in optimal ways of preserving the existing biodiversity. In this interaction space, guests will work together with an AI character (Kumo) to breath life into a variety of native Japanese plants projected on the walls.

Research & Ideation

Hope for Innovation 🗘 Foundation in Traditions

Using breathing patterns as the method of interaction, guests at the pavilion will interact with digital seeds to "grow" them into Japan's native plant species. Assisted by Kumo, an AI powered character, life returns and flourishes in the space when everyone works in harmony with each other.

Pavilion Layout

At the Intersection of past and future, old and new

The exterior design appeared to have multiple entrances, so I felt that a linear guest experience wouldn't be possible. Therefore, I needed a central theme to connect the various areas of the space.

Learnings & Self Reflection

Many new ways of thinking…truly trial by fire 🔥

Consideration for multiple levels of interaction: cocreative, individual, active and passive engagement, designing interaction for space with no set “beginning” or “end”

Research Process and Design Justification: Reaching a deep understanding of the World Expo, Japan’s previous pavilions, Japan’s environmental goals, challenges, and initiatives, as well as its history and popular media to pinpoint a unique and compelling narrative to communicate throughout the pavilion.

Framer 2023

Amsterdam